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Typically, most of my photos from the day are of food! We were greeted by breakfast, including these adorable jars of granola and some yummy pastries, and settled in to meet some other bloggers. We were kept on the edge of our seats all day as we waited for the actual swap, and the tension was built as we were allowed to browse what was on offer. I instantly loved the metallic dress below, which I eventually managed to bag, but as we all chose our number one item and planned our game plan (yes, we had tactics), we also didn’t want to set our hearts on anything. We were allowed to browse the items at various points over the day, but by the afternoon I simply couldn’t look anymore – I didn’t want to risk the heartbreak!

However I feel like I’ve talked enough about the swap shop, as this was only a part of the day. We were also treated to three talks; one from Asos Marketplace, and two from some Asos Marketplace Boutiques, Mod Dolly and House of Jam. The talk from Asos Marketplace explained the site to us. I had never personally realised that anyone can sell on Asos Marketplace, not just Boutiques. You can list up to 100 unwanted clothes for free as a ‘Wardrobe’ seller and when sold, Asos Marketplace only take 5% commission. 

As well as the huge platform in return for such a small commission (part of which goes towards the Asos Foundation, which supports a variety of charities so you’re doing some good too), I was really impressed with the support that Asos Marketplace offers all its sellers. A great example of this is the Asos Seller School, where both Wardrobe sellers and Boutiques can hear more about expanding their sales. As a result, what may simply start as clearing out your wardrobe can turn into a business. This happened to Amy, who blogs over at Dolls Are Reunited and runs Mod Dolly. She began selling a few of her handmade dresses, but her company has really expanded, mainly thanks to her use of bloggers and the support of Asos Marketplace. It was fascinating to hear from such a success story, as well as have a look at some of Amy’s beautiful handmade dresses – I’m in love with the Hanna Fitted Tartan Skater Dress.

Finally, we were given a talk by Steve from House of Jam – although the focus was definitely on his adorable pup, Ernie, who everyone wanted to take home with them! You can actually watch a similar version of the talk on Youtube here, so if you want to hear more about selling on Asos as a boutique, why not check it out? It was also interesting to hear how Steve and Jazz are expanding their vintage brand to include their own designs – I love this Sheer Chiffon Pocket Dress, designed by Jazz.

Overall it was a really interesting day and I went away knowing a lot more about Asos Marketplace and how I could get involved. Of course, I’m loving all my Swap Shop finds, but I also had a lovely time meeting some fellow bloggers, eating some yummy food (get ready for some more pics) and learning more about the fashion industry. If you want to get involved, Access All Asos are accepting applications until the end of January and you can apply here. 

<3

xx